Since 2004 H&M has successfully made use of collaborations with external designers and celebrities to create limited capsule collections.
Karl Lagerfeld, Stella McCartney, Viktor & Rolf, Roberto Cavalli, Marimekko, Comme des Garçons, Matthew Williamson, Jimmy Choo, Sonia Rykiel and Lanvin.
In march 2012, H&M will have a collaboration with Marni.
- one of fashion's most loved labels
- Spring collection created by Consuelo Castiglioni
+ captures the essence of Marni
+ 40 garments and 30 accessories for women
+ 20 garments and 10 accessories for men
Sales start on March, 8th in over 260 stores all over the world.